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Man riding on motorized leveler through gravel

Digital Content Specialist - Ventrac


Orrville, Ohio

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Who Are We?

Ventrac, located in Orville, Ohio, is a division of The Toro Company. Ventrac is a premier innovator of equipment for turf and landscape grounds management, sidewalk snow removal, and specialty grounds care maintenance. Built for performance with quality to last, Ventrac equipment is ideal for golf course turf management, sports fields, collegiate campuses, residential and commercial property maintenance, and public green spaces.

As a Digital Content Specialist you will be responsible for building and executing digital marketing content that support business objectives and drive greater awareness through video. This role will amplify video team efforts in support of the sales and marketing objectives by creating and editing content for multiple outlets used both online and in-person. Through video, the digital content specialist will help enhance brand awareness and overall ROI targeting B2B or B2C customers.

What Will You Do?

  • Function as part of the marketing team to amplify brand messaging through creation of video

  • Maintain existing web pages with up-to-date video content

  • Edit video using Adobe Premiere Pro on a PC platform

  • Animate things such as titles in Adobe After Effects and Photoshop

  • Assist with content generation for website and social media

  • Create training and service videos instructing operators how to use product properly

  • Assisting in the creation and refinement of scripts, project concepts, and other materials

  • Create and manage budget for production costs and expenses

  • Schedule tasks within the video production process

  • Locate and book shooting venues

  • Edit video content to brand standards, with relevant design trends to optimize brand awareness

  • Meeting with relevant stakeholders to discuss the project

  • Create and effectively present monthly web analytic performance reports

Job Dimensions:

  • Collaborative, creative and flexible work style with proven ability to work successfully with internal teams and external partners

  • Provide support to individuals and teams throughout the organization (Marketing, Sales, Training, Service, etc).

  • Ability to manage schedule and priorities while working independently

  • Strong ability to communicate details with team members

What Do You Need?

  • Digital Content Specialist I 0 - 3 years relevant experience

  • Digital Content Specialist II 3 – 5 years relevant experience

  • Knowledge of Adobe Premiere or other professional video editing software

  • Proven ability to work as part of a team, accept feedback and make necessary changes

  • Excellent computer skills (Microsoft Office, Internet)

  • Strong interpersonal skills – professional, courteous, friendly and helpful

  • Communications, Film or Media Degree, or relevant experience

  • Solid understanding of best practices and standards for video development and performance

  • Must be able to collaborate and work effectively in a hybrid or remote environment

  • 15-20% travel required

What Can We Give You?

At Ventrac we are always working to make sure our employees know just how valued they are. In addition to a competitive salary, an affordable and top tier medical/dental/vision plan, 401k, and many other great benefits – Ventrac offers employees at our Orrville, OH location a variety of perks, including:

  • Dress for your day - We know you're more productive when you're comfortable, which is why employees are encouraged to take advantage of our casual, office-plant blended environment.
  • Location – Located in the heart of Orrville, a small town with a busy manufacturing industry, we have a family-like work atmosphere. We are around 10 minutes from U.S. Route 30 and Route 585 for easy travel. 
  • Onsite amenities – With two onsite cafes and large break rooms, we have a convenient and comfortable area for breaks and lunches. We have around 350 employees and are always growing. We have newer, high-quality facilities (built from 2014-2018) and an exceptionally clean manufacturing work environment.
  • Wellness - In addition to physical wellbeing, The Toro Company offers a variety of mental health, financial health, and other types of resources to every full-time employee.
  • Volunteerism - The Toro Company is proud to provideemployees 20 hours of paid time to volunteer in the community.
  • Growth Opportunities – TTC prides itself on giving our employees the chance to grow their careers. Tuition reimbursement, opportunities to move into new areas of interest, and promotion opportunities are a few examples. 
  • Competitive Salary Salary will be determined by experience and qualifications.If you need to, you can access your pay early with the Even app.
  • Ventrac is a growth-oriented company located in Orrville, Ohio. Our team is dedicated to excellence through innovation, a strong work ethic and quality workmanship. Join the Ventrac Team who feels passionate about the products we build for commercial lawn care use. We believe our employees are truly the most valuable asset. We are known for our culture of respect and collaboration, which can be measured by our low turnover, open communication, and the excitement in the air. 

We are proud to be an Equal Opportunity Employer and consider qualified applicants without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), political affiliation, military service, or other non-merit based factors. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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  • Benefits

    We offer a full range of benefit options for your present and future needs including competitive salaries, 401(k)s, paid vacation days, and more.

  • Sustainability

    Sustainability is not a new concept for The Toro Company. It is deeply rooted in our purpose—to help our customers enrich the beauty, productivity and sustainability of the land.

  • Community

    Volunteering is an important part of our culture. We believe that a satisfying life comes from contributing at work and giving back to the community.

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